Case Study
A global business movement with local effort to evolve capitalism
SCOPE:
Web design and development / Social media management / Digital consultation /
B Lab (Hong Kong & Macau) is a non-profit organization that certifies and promotes B Corporations, businesses that meet the highest social and environmental standards.
Website Page Views
Website New Users
%
Increased New Visitors
%
Increased Conversion Rate
Challenge:
- A global movement that needs footing in the Asian region and build the local community
- Lack of digital strategy and assets to promote their philosophy and impact assessment tool
- Create urgency for businesses to understand the importance of social metrics and balancing profit and purpose
Approach:
- Study carefully the users, namely social enterprises, small to medium businesses, and corporates
- Localize the assessment tool into a quick glimpse
- Simplify the understanding and procedures for interested parties
- Create a professional, sharp look and feel to speak to our target audience
Our Challenge
- A global movement that needs footing in the Asian region and build the local community
- Lack of digital strategy and assets to promote their philosophy and impact assessment tool
- Create urgency for businesses to understand the importance of social metrics and balancing profit and purpose
Our approach
- Study carefully the users, namely social enterprises, small to medium businesses, and corporates
- Localize the assessment tool into a quick glimpse
- Simplify the understanding and procedures for interested parties
- Create a professional, sharp look and feel to speak to our target audience
Contact
hello@upleash.co
+852 6829 0042
Hours
Monday to Friday: 9:30am - 6pm
Digital Marketing // Human Design // Edutainment//
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