Case Study

A global business movement with local effort to evolve capitalism 

SCOPE:
Web design and development / Social media management / Digital consultation / 

B Lab (Hong Kong & Macau) is a non-profit organization that certifies and promotes B Corporations, businesses that meet the highest social and environmental standards.

Website Page Views

Website New Users

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Increased New Visitors

%

Increased Conversion Rate

Challenge:

  • A global movement that needs footing in the Asian region and build the local community
  • Lack of digital strategy and assets to promote their philosophy and impact assessment tool
  • Create urgency for businesses to understand the importance of social metrics and balancing profit and purpose

Approach:

  • Study carefully the users, namely social enterprises, small to medium businesses, and corporates
  • Localize the assessment tool into a quick glimpse
  • Simplify the understanding and procedures for interested parties
  • Create a professional, sharp look and feel to speak to our target audience

Our Challenge

  • A global movement that needs footing in the Asian region and build the local community
  • Lack of digital strategy and assets to promote their philosophy and impact assessment tool
  • Create urgency for businesses to understand the importance of social metrics and balancing profit and purpose

Our approach

  • Study carefully the users, namely social enterprises, small to medium businesses, and corporates
  • Localize the assessment tool into a quick glimpse
  • Simplify the understanding and procedures for interested parties
  • Create a professional, sharp look and feel to speak to our target audience

Contact

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852 6829 0042

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