Case Study
A global business movement with local effort to evolve capitalism
B Lab (Hong Kong & Macau) is a non-profit organization that certifies and promotes B Corporations, businesses that meet the highest social and environmental standards.
//SCOPE//
Web design and development // Social media management // Digital consultation //
Website Page Views
Website New Users
%
Increased New Visitors
%
Increased Conversion Rate
Our Challenge
- A global movement that needs footing in the Asian region and build the local community
- Lack of digital strategy and assets to promote their philosophy and impact assessment tool
- Create urgency for businesses to understand the importance of social metrics and balancing profit and purpose
Our approach
- Study carefully the users, namely social enterprises, small to medium businesses, and corporates
- Localize the assessment tool into a quick glimpse
- Simplify the understanding and procedures for interested parties
- Create a professional, sharp look and feel to speak to our target audience
Our Challenge
- A global movement that needs footing in the Asian region and build the local community
- Lack of digital strategy and assets to promote their philosophy and impact assessment tool
- Create urgency for businesses to understand the importance of social metrics and balancing profit and purpose
Our approach
- Study carefully the users, namely social enterprises, small to medium businesses, and corporates
- Localize the assessment tool into a quick glimpse
- Simplify the understanding and procedures for interested parties
- Create a professional, sharp look and feel to speak to our target audience
Ready to drive more traffic and leads?
Location
Dream Impact, Unit C, 4/F, 760 Cheung Sha Wan Road, Lai Chi Kok
hello@upleash.co
Hours
Monday to Friday: 9:30am - 6pm
Digital Marketing // Human Design // Event Curation // Influencer Outreach
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